Skip to main content
Once a campaign is active, Qtap runs it for you. You never press send. This page covers when that happens and the rule that stops the same member getting the same campaign twice.

​
How often Qtap checks

Qtap looks at your campaigns every 15 minutes, around the clock. On each pass it works through your active campaigns and checks every member against the campaign’s rule. A member who qualifies gets the push, and the reward if you attached one, within that 15-minute window. You don’t need to be logged in for any of this. A birthday campaign set up in January keeps sending in June.
Flow diagram: every 15 minutes Qtap checks each active campaign, then for each member checks the trigger and whether they already received it before sending

​
Only active campaigns send

Every campaign has a status, shown as a badge on its card and as the tabs across the top of the Campaigns page.
Campaigns page with the status tabs (All, Active, Paused, Drafts) highlighted above a list of active campaigns
  • Active: running. These are the only campaigns that send.
  • Paused: stopped for now. It sends nothing until you resume it.
  • Draft: started but never turned on.
  • Ended: finished, like a flash sale that reached its limit.
Use the Pause button on a card to stop a campaign without losing it, and Resume to start it again. A member who already received a paused campaign won’t get it a second time when you resume.

​
Each member hears it once

A member receives a given campaign one time. If your “We Miss You” win-back reached a customer last week, the 15-minute check won’t send it to them again, even while they stay inactive. This is what keeps Qtap from messaging the same person every quarter hour. Two campaign types bend this rule:
  • Birthday campaigns come round again. A member who got their birthday message this year gets it again next year, once 365 days have passed.
  • Win-back campaigns use the maximum number of sends you set. Once a member has had the campaign that many times, they stop receiving it.
Because each member counts once per campaign, you can leave a campaign active for months without it turning into repeat messages.
Single campaign card with the Active status badge, the Pause button, and the Sent count annotated

​
Why the Sent number can look low

The Sent count on a card is the number of pushes that reached a phone. A member only receives a push if they have the Qtap app installed and push notifications turned on. Members without the app still qualify for the campaign, but there is nothing to deliver to them, so they don’t add to the count. A campaign aimed at 200 members that shows “Sent: 120” usually means the other 80 haven’t turned on push.

​
Start and end dates

If you set a start date, the campaign stays quiet until that date arrives. If you set an end date, it stops sending after the date passes. A campaign with no dates runs from the moment you make it active until you pause or end it.

​
When a campaign stops on its own

Most campaigns run until you pause them. A flash sale is the exception. If you set a redemption limit, Qtap ends it automatically once that limit is reached and moves its status to Ended. To stop any campaign for good, open its menu and choose Delete. That removes the campaign and its history and can’t be undone. If you might want it back later, pause it instead.
Open campaign card menu showing View Stats and Delete options
New to campaigns? Start with the Campaigns overview for what each type does, then come back here for how the timing works.