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A win-back campaign watches for members who stopped coming in. After a quiet stretch you choose, Qtap sends them a push notification. Attach a reward and the notification carries a redemption code they can use on their next visit.

How it works

Qtap checks your active campaigns every 15 minutes. A member qualifies when their last recorded visit is older than the inactivity window you set. If the campaign has a reward, Qtap issues it first and puts the code inside the message, so the member never has to go hunting for it. A visit means any activity on your loyalty program: earning stamps or points (from a scan or from staff), or redeeming a reward code. Members who joined but never earned anything have no recorded visit, so they count as inactive and will get the message too. Members who turned off push, or muted your business, don’t get the push itself. The campaign still lands in their inbox inside the app.
Timeline showing the win-back cycle: last visit, inactivity window, push with reward code, cooldown, then eligible again

One send per lapse. After the cooldown, a member who came back and went quiet again can be won back a second time.

Setting up a win-back campaign

Go to Campaigns in the left sidebar and click New Campaign.
Campaigns list with the New Campaign button highlighted

The Campaigns page. Click New Campaign to open the wizard.

Repeat sends

One send no longer blocks a member forever. The campaign can reach the same person again once two things are true: the cooldown has passed (twice your window, at least 60 days), and they’ve gone quiet again since their last visit. Someone who came back after your first message and lapsed months later gets a second nudge instead of silence.
If you shorten the inactivity window on an active campaign, say from 60 days to 30, members sitting between the two windows become eligible at the next check and get the notification right away.

Pausing and plan limits

An active campaign runs on its own. To stop it, open Campaigns and click Pause on the campaign card; Resume brings it back. Your plan sets how many campaigns can be active at once: 1 on Starter, 3 on Growth, 5 on Elite, and no limit on Franchise. At the cap, the New Campaign page asks you to pause an existing campaign or upgrade.

Campaigns Overview

How campaigns work and what types are available.

Birthday Campaigns

Send an automated birthday reward to members each year.